Jammu, Nov 15: Minister of State for Forest, Environment, Animal, Sheep Husbandry, Cooperative and Fisheries, Mir Zahoor Ahmad has said that Government is contemplating to set up Super Bazar branches and Medical Shops at every Tehsil Headquarters in the State for which he asked the concerned to submit a comprehensive scientific proposal so that maximum consumers of the State are benefited. The Minister was speaking at a function organized by the Jammu Cooperative Wholesale Limited (Super Bazar) in connection with Cooperative Week on the theme “Co-operative: Producers to Consumers”, here today.
The Minister said that the main objective of the Super Bazaar is to provide essential commodities to the people at cheaper than market prices. He asked the management to take innovative measures to expand the business of the organization at all its shopping centres.
He also called for advertising of business products through print and electronic media so that maximum customers are benefited. He said Cooperative Institutions was once popular amongst the consumers for meeting their daily needs but they have somewhat lost their sheen in recent time. He said that the lost glory of these institutes can be revived by associating the people with them and reaching out to more customers by providing various offers in shape of discounts.
The Minister stressed for launching an official website which he said will facilitate consumers and other Government Organizations to associate with the Super Bazar. The Minister asked the concerned to prepare a plan in this regard and submit the same to the concerned for accord of necessary approval.
Highlighting the avenues to increase business turn over, the Minister underscored the need for face lifting of both Super Bazars at Jammu as well as Srinagar. He asked the concerned to prepare Detailed Project Reports (DPRs) for expansion and upgradation of buildings on modern lines for all available prime cooperative assets.
Secretary Cooperative, Bashir Ahmad Bhat and Register Cooperative, Peerzada H. U Shah in their speeches highlighted the importance of the celebrations of Cooperative Week on the occasion. Among others, VC Kisan Borad and Chairman Cooperative Societies, Rajesh Sharma, Managing Director, JKFED, Senior Officers of JAKFED, Super Bazar and Cooperative Societies were present on the occasion.
Later, Mir Zahoor also inspected Super Bazar Jammu and took stock of its functioning. He also reviewed the business targets of the unit.
Enquiring about the position of sales recorded by Super Bazar and other allied outlets during the current year, the Minister asked the concerned to work hard to raise the scale of profit, adding that the financial self sufficiency would be beneficial for the employees as it will be able to get their genuine dues.
Stressing the need for further streamlining of the business activities of the organization, Mir Zahoor urged upon the functionaries to evolve better work culture by putting in their sincere efforts to achieve the business targets.